Brewing huge Anheuser-Busch is tapping into Austin’s talent pool.

Austin is a single of four towns the place the St. Louis-centered enterprise is placing up “regional customer hubs” for members of its advertising and marketing staff. Anheuser-Busch designs to open the Austin hub this slide. The spot of the downtown Austin workplace and the selection of workforce set to get the job done there weren’t out there.

Other towns landing 1 of these hubs are St. Louis, Los Angeles, and Miami.

Anheuser-Busch says these hubs will strengthen get the job done versatility, increase the skill to use area expertise, and far better tailor goods to area customers. The hubs are staying established as portion of a plan by Marcel Marcondes, the company’s main marketing and advertising officer, to spread out promoting operations.

“Anheuser-Busch’s marketing now embraces a adaptable, inventive, impressive perform society from their central place of work in New York,” the enterprise states in a statement furnished to CultureMap. “The new decentralized workplace product is an illustration of Marcondes’ ‘people first’ philosophy by providing A-B’s marketing crew a closer knowing of regional shoppers in important markets when keeping [a] limited virtual link to teammates in New York.”

Anheuser-Busch presently has a considerable presence in Texas:
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It operates a brewery in Houston that opened in 1966. - 
It owns Houston-centered Karbach Brewing. - 
A number of wholesalers all through Texas, such as Austin-dependent Brown Distributing, distribute Anheuser-Busch merchandise.

In a $52 billion deal, Anheuser-Busch merged with Belgium’s InBev in 2008. The combined company is recognized as Anheuser-Busch InBev. Anheuser-Busch operates as a wholly owned subsidiary of the beverage conglomerate.

In 2020, A-B InBev posted earnings of $17.3 billion, down practically 13 percent from nearly $21.1 billion in the pre-pandemic calendar year of 2019.